“As far as franchises go, Wave Energy Drink’s program allows me total freedom to run my own business. I looked at hundreds of other franchising opportunities before I settled on Wave. Let’s face it—franchising is getting a lot of attention in this economy and people are looking for a great deal. Do the research. I did—and you know what? Energy drinks are a booming business. Up 25% over last year and expected to be around $10 billion in total sales in 2009. Wave Energy Drink’s program gives me financial freedom, job security and a low buy-in rate. I didn’t need a building, a warehouse or additional employees. Just me and my motivation to make it happen. Best of all? No headaches or hassles along the way. These guys are partners all the way through.”

--- Ron Miller, Wave Energy Drink Franchisee, Charlotte, NC

Category Statistics
The energy drink category grew 26% through the four major retail channels of grocery, drug, mass merchandise (excluding Wal-Mart) and convenience stores during the 2008 year ending June 15. This was the highest growth rate of any beverage segment. (Source: Information Resources, Inc.)
Energy drinks are expected to continue double-digit growth over the next three years, with one of the highest growth rates in the beverage category. (Source: Beverage Marketing Corporation)
In 2008, total category sales were more than $4.5 billion, of which $3.7 billion were sold through convenience stores. (Source: Information Resources, Inc.) 70% of non-users site image, taste and price as barriers to entry. Wave confronts these barriers head on, dissolving concerns for non-users.